T-Mobile Retail Media Network
Client
T-Mobile, Metro, Android Gemini, Samsung
Role: Creative Designer Lead
Tools: Adobe After Effects. 2026
This work highlights the design and nationwide rollout of Retail Media Network experiences for T-Mobile and Metro by T-Mobile stores across the U.S. Each program was developed in partnership with major brands such as Google, Samsung, and others, translating partner campaigns into scalable, in-store media systems.
The work focused on balancing partner brand expression with retail consistency, ensuring high-impact, shopper-first experiences at key moments of purchase.
RMN (Samsung Galaxy Watch8 and Android Gemini screens)
Partner campaign creative designed for in-store digital kiosks. The Samsung Galaxy Watch8 and Android Gemini executions show how partner brand assets were adapted into vertical display formats, maintaining each brand's visual identity while fitting within the retail media placement system.
Store exterior + interior
T-Mobile and Metro store environments where the Retail Media Network experiences were deployed. In-store creative had to hold up across both the storefront and the interior, working within T-Mobile's retail visual system while making partner campaign messaging feel at home in the space.