The work

Retail Media Network experiences for T-Mobile and Metro by T-Mobile stores across the U.S., developed with partners like Google and Samsung. The challenge was balancing each partner’s brand with retail consistency, right at the moment of purchase.

In store

Partner creative for the Samsung Galaxy Watch8 and Android Gemini was adapted into vertical kiosk formats, keeping each brand’s identity intact while fitting the placement system. Everything had to hold up from the storefront to the interior.